Airbridge is a mobile measurement partner that streamlines marketing attribution, from data collection to performance measurement, within a single unified dashboard.
Airbridge provides readily available report templates to help you efficiently track user journeys across apps and websites and gain valuable insights for mobile growth. Features such as deep linking, audience management, fraud validation, and raw data exports are also available for mobile performance optimization.
Let's begin your Airbridge journey!
Note
If you are using the DeepLink Plan, refer to the DeepLink Plan section in the User Guide.
Airbridge is accessible through a web browser. Try using the demo app to explore Airbridge's capabilities without any setup.
Follow the steps below to begin your Airbridge journey. The actual onboarding process may vary depending on the nature of your business.
Step |
Description |
Relevant Articles |
|---|---|---|
1. App registration and configuration | Add your app to Airbridge and set the app time zone, app standard currency, etc. | |
2. SDK integration | Integrate the Airbridge SDK into your apps and websites. | - Getting Started with the Airbridge SDK - iOS SDK |
3. Attribution setup | Adjust the attribution rules to match your marketing goals. | |
4. Integration and tracking link generation | Connect Airbridge with your ad channel accounts or embed Airbridge tracking links in your ads to measure performance. | |
5. Additional configuration | Proceed with additional setups as necessary, such as enabling deep linking on tracking links or connecting cloud storage and other third-party platforms with Airbridge. | |
6. Data collection | Allow Airbridge to collect a substantial amount of data for about 24 to 48 hours. | |
7. Performance measurement | Access your data through Airbridge reports and raw data exports. |
Category |
Description |
Key Articles |
|---|---|---|
Getting Started | Begin your Airbridge journey by configuring your Airbridge App settings and attribution rules. | - Understanding Events in Airbridge |
Tracking Link | Tracking links serve as an essential tool for data collection. Make sure to read about Integrated Channels and Custom Channels before creating tracking links. You can use social share previews and custom domains to improve user experiences. | |
Reporting | Monitor your online performance through the Overview Dashboard and Actuals Report in real-time. The Retention Report, Revenue Report, Funnel Report, and Active Users Report highlight key metrics such as retention rates, revenue, conversion rates, DAU, and MAU. You can also upload your data that Airbridge does not collect to Airbridge. If you run iOS campaigns, complete the necessary setups for campaign measurement through SKAdNetwork. | |
Integration | Airbridge supports integration with various ad channels. You can also connect Airbridge with your cloud storage and other third-party platforms. You can build audience segments and share them with ad channels to optimize your campaigns. | - Meta Ads - Third-party Platform Integration |
Airbridge Playbooks | Discover best practices and recommended actions for various scenarios to optimize your Airbridge experience. | - How To Boost Conversion Rates With Web Redirection Using Airbridge Tracking Links |
Glossary | Explore the metric and GroupBy options available in Airbridge reports, as well as essential mobile marketing terms. |
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