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App Campaign Attribution (MMP Integration) Facebook MMP Integration Track and measure Facebook mobile Ads, and forward your events to Facebook to optimize your ad campaigns or u...learn more
Introduction Airbridge is a people-based attribution and incrementality measurement platform that helps marketers optimize their campaigns by correctly accounting for the source...learn more
What is an Attribution Model? Users are exposed to numerous advertisements prior to installing an app or making an in-app purchase (conversion). Throughout this user journey, th...learn more
Tracking Link Generation
About Airbridge Tracking Links An Airbridge tracking link is an all-in-one link that serves as both a linking tool to redirect users and a tracking tool for attribution. When th...learn more
Actuals Report provides customization features for the metrics and data you intend to analyze. Using the various data fields provided by Airbridge, you can customize the report ...learn more
The Revenue Report allows you to view the revenue generated by users who installed the app or opened a deep link during the analysis period. Various revenue metrics and filters ...learn more