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Airbridge supports integration with Adikteev. With the integration, you can track and measure the performance of your Adikteev campaigns in Airbridge. Navigate to [Integrations]>[Ad Channel Integration] and select Adikteev. In the [Tracking Link] tab, you can create and manage tracking links to measure the performance of your Adikteev campaigns. For detailed instructions on creating and managing tracking links in Airbridge, refer to the articles below.
AttentionSet up postback before using tracking links. Postback must be set up before data collection to ensure all collected data is sent to the ad channel. If not, data collected through tracking links will not be sent to the ad channel.

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Attribution Rules

In the [Attribution Rules] tab, you can configure the lookback window and attribution window for Adikteev campaigns. Click Go to edit page to move to the [Management]>[Attribution Rules] page, where you can edit attribution rules. For detailed instructions on configuring the lookback window and attribution window, refer to the article below.

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Cost Integration Setup

Follow the steps below to enable cost integration with Adikteev.
NoteRequest the cost integration setup to your Airbridge CSM. If you don’t have a designated CSM, contact the Airbridge Help Center.

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Get credentials from Adikteev

To enable cost integration, request an Adikteev account directly from Adikteev to obtain the credentials needed for integration. Username refers to the email address used to create the account.
  • Username
  • Password

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Provide the credentials to Airbridge

Follow the steps below to enter your Adikteev account credentials in the Airbridge dashboard.
  1. In the Airbridge dashboard, go to [Integration]>[Ad Channel Integration] and select Adikteev.
  2. Open the [Cost Integration] tab, toggle on [Adikteev Cost Integration], and click Add account.
  3. Enter your Username and Password into the corresponding fields, then click Integrate.
  4. The integrated Adikteev account will appear in the Airbridge dashboard. For up to 4 hours, the account status will show as “Pending”. Once cost data starts syncing to Airbridge, the status will change to “Success”.

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Integration management

Refer to the following instructions to edit or delete your integration details.
Turn off the toggle to pause the integration. Airbridge stops collecting cost data once the integration is paused.Any data collected before the pause remains available in Airbridge reports.Airbridge retains the credentials of the integrated account, so you can resume the integration at any time by turning the toggle on. However, deleting the integrated account removes these credentials.
Select the account from the integrated account list and click Delete to remove the account. To re-integrate the account after deletion, set up the integration from the beginning.

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Integration status

After registering the credentials, you can check if integration is successfully enabled. Even when the account is successfully added, the status may remain “Pending” until Airbridge actually receives the first data. For more details on the integration status and data import schedule, refer to the below information.
  • Frequency: Every 4 hours, 6 times a day, starting at 3:00 PM UTC
  • Import times: 3:00 PM, 7:00 PM, 11:00 PM, 3:00 AM, 7:00 AM, 11:00 AM UTC
  • Data range: Past 7 days, from D-1 to D-7
[Last Updated] shows the last time Airbridge actually received the data.

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Cost Data in Airbridge Reports

The cost data received from Adikteev can be viewed in Airbridge reports using the metrics and GroupBys below.
Difference between Clicks and Clicks (Channel)Both Clicks and Clicks (Channel) show click count, but the data source differs:
  • Clicks: Collected through Airbridge tracking links
  • Clicks (Channel): Provided by the ad channel
Any metric with (Channel) in its name represents data provided by the integrated ad channel. The same applies to Impressions and Impressions (Channel).
NoteUse the groupBys below to break down cost data in Airbridge reports. Available groupBys vary by ad channel.
Touchpoint
Device
Event Datetime

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Postback Settings

In the [Postback] tab, you can configure postbacks and determine which in-app events and attribution results to send as postbacks. The data collected with the Airbridge SDK and tracking links enables you to optimize campaigns and make strategic decisions about budget allocation. For more details on postback settings, refer to the article below.

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Agency Settings

Manage the access permissions of the agencies and have control over which agency has access to your campaign data.