A4G

Dana KangWritten by Dana Kang,

Airbridge supports integration with A4G.

Navigate to [Integrations]>[Ad Channel Integration] in your Airbridge dashboard and select “A4G.” In the [Tracking Link] tab, you can create and manage tracking links to measure the performance of your A4G campaigns.

For detailed instructions on creating and managing tracking links in Airbridge, refer to the articles below.

Postback configuration required

To share in-app events and attribution results with ad channels, postback configuration must be completed before you embed tracking links to your ads.

If the postback configuration is not completed before data collection begins, the data will not be shared with the respective ad channels.

Attribution rules

In the [Attribution Rule] tab, you can configure the lookback window and attribution window for A4G. Click Go to edit page to move to the [Management]>[Attribution Rule] page, where you can edit attribution rules.

Refer to this article for detailed instructions on configuring the lookback window and attribution window.

Postback Settings

Attention

The event identifier for Install (App), provided by A4G, is unique to each advertiser. Request your event identifier from A4G to send as postbacks.

In the [Postback] tab, you can configure postbacks and determine which in-app events and attribution results to send as postbacks. The data collected with the Airbridge SDK and tracking links enables you to optimize campaigns and make strategic decisions about budget allocation.

For more details on postback settings, refer to this article.

Submit event identifier to Airbridge

Submit your event identifier for the Install (App) event to Airbridge. The event identifier for Install (App), provided by A4G, is unique to each advertiser. The event identifier is the same as the trackerid value in the postback.

1. Request your event identifier from A4G.

2. Submit your event identifier. Navigate to [Integrations]>[Ad Channel Integration]>[Postback] in the Airbridge dashboard and select the [Postback URL] tab**.**

3. Click the [gear] icon for Install (App).

4. Enter your event identifier. Click Save.

5. Click Activate. You must click it to make sure the changes are reflected in the postback.

Attention

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