When you integrate iTunes Connect with Airbridge, analytics for iOS users tracked by Airbridge tracking links can also be seen in iTunes Connect by channel and campaigns. iTunes Connect campaign links are automatically created when iOS users are redirected to the App store through Airbridge tracking links. When this happens, Airbridge tracking link values are used for ct parameter values as below.
Cases |
Campaign Parameter |
Examples |
When both Channel and Campaign values exist |
ct={channel}.{campaign} |
https://apps.apple.com/app/apple-store/id123456789?pt=123456 &ct=facebook.install_campaign |
When only Channel value exists |
ct={channel} |
https://apps.apple.com/app/apple-store/id123456789?pt=123456&ct=facebook |
Please refer to the following documentation for specific integration guidelines.