When you integrate iTunes Connect with Airbridge, analytics for iOS users tracked by Airbridge tracking links can also be seen in iTunes Connect by channel and campaigns. iTunes Connect campaign links are automatically created when iOS users are redirected to the App store through Airbridge tracking links. When this happens, Airbridge tracking link values are used for ct parameter values as below.

 

Cases

Campaign Parameter

Examples

When both Channel and Campaign values exist

ct={channel}.{campaign}

https://apps.apple.com/app/apple-store/id123456789?pt=123456

&ct=facebook.install_campaign

When only Channel value exists

ct={channel}

https://apps.apple.com/app/apple-store/id123456789?pt=123456&ct=facebook

 

Please refer to the following documentation for specific integration guidelines.

šŸ“See integration guidelines for iTunes Connect