Below are the tracking tools used by Airbridge to collect events from each event source.
Event Source | Tracking Tool | Description |
|---|---|---|
Mobile App | Mobile app SDKs (e.g. Android SDK, iOS SDK) | User events that occur on a mobile app are collected by mobile app SDKs (e.g. Android SDK, iOS SDK) |
Web | Web SDK | User events that occur on the web are collected by the web SDK. |
Channel (Media) | Tracking Link | View/impression events that occur on media ads are collected through tracking links. |
Custom | (Server to server) Event API | Events from other sources such as offline sources are collected from server to server. |
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