Airbridge App Name. (Unique ID)
The start date of the report data to request.
The date must be in the format 'YYYY-MM-DD'
This date must correspond with the timezone set in the Airbridge app.
The system only accepts dates within the 174 days preceding the current date. Future dates are not permitted.
The end date of the report data to request.
The date must be in the format 'YYYY-MM-DD'
This date must correspond with the timezone set in the Airbridge app.
The system only accepts dates up the current date. The time period available for querying is up to 90 days.
The analytics interval period.
day
Analyze the data by day.
week
Analyze the data by week. Calculated in 7 day intervals from the start date.
month
Analyze the data by month. Calculated the same month from the start date until the corresponding date in the subsequent month. For example, given a start date of March 10, the same month would be pretended until April 10.
Report "Metrics".
app_au
Active Users (App). Users that generated an event via SDK at least once during the designated period.
app_pu
Paying Users (App). Users that have a purchase history during the designated period.
app_revenue
Revenue (App). Revenue generated by the users who performed in-app purchase. (In local currency)
app_arpu
ARPU (App). ARPU is calculated by dividing total revenue by the number of Active users. (In local currency)
app_arppu
ARPPU (App). ARPPU is calculated by dividing total revenue by the number of paying users. (In local currency)
web_au
Active Users (Web). The number of unique users who performed any web event
web_pu
Paying Users (Web). The number of unique users who performed the Order Complete events in Web
web_revenue
Revenue (Web). Sum of value generated from order complete events in Web
web_arpu
ARPU (Web). Average revenue per user in Web
web_arppu
ARPPU (Web). Average revenue per paying user in Web
Allows you to set a group by to divide the numbers for the metric you want to see.
Report "Group By".
'Group By' is necessary when seeking a more detailed view in reports. This specification will allow reports to be grouped according to desired criteria. The 'Report GroupBys' for a comprehensive list of available options.
The maximum threshold is 4.
The groupBys to filter by.
Only values defined within groupBys
can be used.
The groupBys to filter by.
Only values defined within groupBys
can be used.
The operator to apply to the filter.
IN
In. In Active Users Reports, this corresponds to equals (is, =).
NOT IN
Not in. In Active Users Reports, this corresponds to is not, ≠.
LIKE
Contains. ∋
The value to apply to the filter.