Tracking links serve as an essential tool for capturing user interaction with advertisements. You must be able to leverage tracking links to achieve your marketing objectives and adapt to different environments.
Understanding the structure and parameters of tracking links, in particular, helps you to configure tracking links effectively. All the tracking links created and their details can be found in the tracking link list.
Airbridge offers additional features for your tracking links. By configuring the custom domain, you can incorporate brand names into the domain of your tracking links and improve your branding consistency. With the social share preview feature, you can configure the preview image, title, and description that will be displayed when you share the tracking link on social media.
Note
The custom domain and social share preview configuration options are available to all Airbridge users, regardless of their contracted plans. The tracking links you create under the DeepLink Plan is equivalent to the Custom Channel tracking links described in the user guide articles linked below.
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