Google Play Games on PC Measurement

    Airbridge supports Google Play Games on PC measurement. Track the performance of your Android games on various device types and deliver an enhanced gaming experience.

    Google Play Games on PC

    Google Play Games on PC enables users to download and play Android games on Windows PCs. A user playing a game on a mobile device can switch to a PC and then pick up on the mobile device again, for instance.

    Games listed on Google Play Games function like any other Android app. With the Airbridge Android SDK installed into your Android game, you can measure its performance on both Windows PCs and mobile devices.

    Google Play Games on PC Measurement

    Airbridge uses data collected from PCs to measure the performance of Android games on Google Play Games on PC.

    Note

    For Google Play Games on PC measurement, Airbridge uses data collected exclusively from PCs. For more information, refer to this article.

    For cross-platform measurement encompassing both PCs and mobile devices, use the PC game measurement feature.

    Attribution methods

    Airbridge uses Google Play install referrer matching and probabilistic modeling for Google Play Games on PC measurement. Google Play install referrer matching is prioritized over probabilistic modeling because Airbridge prioritizes the deterministic approach over the probabilistic approach for user identification.

    Setting up

    Google Play Games on PC measurement requires the same attribution setup as Android app measurement. To learn about attribution setup for Android apps, refer to this article. The Airbridge SDK should be the following or a later version.

    • Android SDK 2.25.0

    • React Native SDK 2.8.6

    • Flutter SDK 3.5.6

    • Cordova SDK 2.6.6

    • Expo SDK 2.6.6

    • Unity SDK 1.14.5

    • Unreal SDK 1.3.5

    If you are already using Airbridge to measure the performance of your Android app, no setup other than the SDK update is needed for Google Play Games on PC measurement.

    Reporting

    Attribution results involving Google Play Games on PC can be viewed via Airbridge reports and raw data exports. The in-game events are recorded as app events.

    Attention

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