Suspicious touchpoints can be detected by determining whether unusually excessive numbers of touchpoints occurred during a set time period. For example, if 10 touchpoints per minute are considered to be normal, and 15 touchpoints have been collected per minute, the last 5 touchpoints will be tagged as fraud.

1. Navigate to [Settings]>[Fraud Validation Rules].

2. Select the [Frequency Capping] tab and click Add a rule.

3. Select Click or Impression as [Touchpoint].

4. Select IP, Device, or Sub-Publisher as [Property].

5. Enter the cap amount. Touchpoints that occur beyond the cap amount will be treated as suspicious.

6. Set the time period. You can set 1 to 10 minutes in 1-minute increments, 10 to 55 minutes in 5-minute increments, and 1 to 24 hours in 1-hour increments.

7. Select [Prevention Level] and click Save.

Attention

It is advised to start from "Prevention Level 1" and switch to higher levels after consulting with your media partner, as the prevention level setting may have a direct impact on the ad performance.

8. Click Add a rule to add more rules. When you have added multiple rules, any touchpoint that matches at least 1 of the configured rules will be considered suspicious.

Suspicious touchpoints detected by the frequency capping rules are processed according to the set prevention levels.

Suspicious touchpoints detected by the set rules can be viewed in your Airbridge reports and raw data export files.

In the Actuals Report, select "Touchpoint Fraud Tag" as a GroupBy to visualize the suspicious touchpoints tagged as fraud.

In the [App Raw Data Export], select "Touchpoint Fraud Tag" and "Fraud Tags" in the [Select Property] step to export suspicious touchpoints as a CSV file.