User Guide

Getting Started

• Airbridge
• Add a New App
• Preparing for the App Store Review
• In-app Events
• App Settings
• iOS APP Authentication

Attribution

• Attribution Models
• Lookback & Attribution Window Settings
• Airbridge Identity Matching Logic

Tracking Link

• Tracking Link Generation
• Tracking Link Structure & Parameters
• Tracking Link Management
• Deep Link
• Custom Domain
• Thumbnail

Reporting

• Reports
• Raw Data

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Integration

• Partner Integration
• Third-Party Integration

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Campaign Management

• What is a channel?
• Audience Manager
• Custom Channels
• Postback Settings
• Retargeting
• Web Landing

SKAdNetwork(iOS)

• SKAN Conversion Value
• FAQ - SKAdNetwork & ATT

Glossary

• Report Metrics
• Report Groupby

Airbridge Playbooks

• Tracking Link - Bulk Creation