> ## Documentation Index
> Fetch the complete documentation index at: https://help.airbridge.io/llms.txt
> Use this file to discover all available pages before exploring further.

# How to find out whether Meta, Google, Apple Ads, and TikTok users need different paywalls

In the Funnel report, compare how users from each ad channel move from trial start to subscription after seeing the same paywall. Set the steps to **Start Trial (App)** and **Subscribe (App)**, set the conversion window to **30 days**, and group the results by **Channel**. Save the report so you can view it again after your next paywall change. To set up this report step by step, watch the video.

[How to find out whether Meta, Google, Apple Ads, and TikTok users need different paywalls](https://www.youtube.com/embed/QrvXT0zyXvI)


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