> ## Documentation Index
> Fetch the complete documentation index at: https://help.airbridge.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Airbridge Updates

Discover the latest updates in Airbridge.

## Updates in 2026

#### August update

| Category    | Update                                                                                                                                                                                                                  | Resources                                                                                              |
| ----------- | ----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ------------------------------------------------------------------------------------------------------ |
| Integration | Added **Signal Hold**, which holds conversion postbacks and sends only the conversions that aren't canceled to your ad channel                                                                                          | [Signal Hold](https://help.airbridge.io/en/guides/signal-hold)                                         |
| Integration | Added **Ably** integration                                                                                                                                                                                              | –                                                                                                      |
| Reporting   | Added support for exporting app raw data by cohort                                                                                                                                                                      | [Raw Data Export](https://help.airbridge.io/en/guides/checking-raw-data#export-app-raw-data-by-cohort) |
| Reporting   | Added the **\[Sharelink Management]** page and a 90-day expiration policy for Sharelinks                                                                                                                                | [Manage Sharelinks](https://help.airbridge.io/en/guides/manage-sharelinks)                             |
| Reporting   | - Added presets to the Actuals report<br />- Merged favorites and saved reports into a single list<br />- Added support for selecting web events as start events and return events in the Retention and Revenue reports | –                                                                                                      |
| Others      | - Added bookmarks for frequently used menus<br />- Added search to cohort event selection in Audience, Raw Data, and reports<br />- Improved the social share preview option for tracking links                         | –                                                                                                      |

#### July Update

| <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update</span>                                              | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span>                                        |
| ---------------------------------------------------------------------------- | ----------------------------------------------------------------------------------------------------------------------- | -------------------------------------------------------------------------------------------------------------------- |
| Integration                                                                  | Added **Click Parity for CTV Impressions**, which lets you give CTV impressions the same attribution priority as clicks | [Lookback and Attribution Window Setup](/en/guides/setting-attribution-window#apply-click-parity-to-ctv-impressions) |
| Integration                                                                  | Added **Smadex** cost integration                                                                                       | [Smadex](/en/guides/smadex#set-up-cost-integration)                                                                  |
| Reporting                                                                    | Added **Device** and **User** as **\[Identifier]** options in the Retention, Revenue, and Funnel reports                | [Retention Report](/en/guides/retention-report-viewing#identifier)                                                   |
| Integration                                                                  | The following ad channels are now integrated:<br />- braincube<br />- TVer<br />- Mediaweb                              | [Ad Channels Integrated with Airbridge](/en/guides/integrated-ad-channels-list)                                      |
| Reporting                                                                    | Added the option to view user-level performance attributed to Meta, Google, and TikTok beyond 180 days                  | -                                                                                                                    |
| Reporting                                                                    | Added a table view and pinned properties in Realtime Log, plus test device registration                                 | -                                                                                                                    |

<Accordion title="Airbridge update details for January - June 2026">
  #### June Update

  | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update</span>                                              | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span> |
  | ---------------------------------------------------------------------------- | ----------------------------------------------------------------------------------------------------------------------- | ----------------------------------------------------------------------------- |
  | Getting Started                                                              | Pilot can now use skills.                                                                                               | [Use Airbridge AI Skills](/en/guides/skills)                                  |
  | Reporting                                                                    | Added support for creating and managing custom metrics in **\[Custom Metric Manager]**.                                 | [Use Custom Metrics](/en/guides/custom-metric-manager)                        |
  | Integration                                                                  | Added support for filtering postback events by Event Value.                                                             | [Postback Settings](/en/guides/postback-settings-new#delivery-rules)          |
  | Integration                                                                  | Added Superwall integration.                                                                                            | [Superwall](/en/guides/superwall)                                             |
  | Integration                                                                  | Added support for selecting events and properties when configuring Google Cloud Storage and Azure Blob Storage exports. | [Cloud Storage Integration](/en/guides/data-storage)                          |
  | Reporting                                                                    | Added **At Start Event** as a **\[Day N Starts]** option in the daily Retention report, in addition to **At Midnight**. | [Creating a Retention Report](/en/guides/retention-report-viewing#day-n)      |
  | Others                                                                       | Added a chart to the Retention report.                                                                                  | -                                                                             |

  #### May

  | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update</span>           | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span> |
  | ---------------------------------------------------------------------------- | ------------------------------------------------------------------------------------ | ----------------------------------------------------------------------------- |
  | Integration                                                                  | Added support for selecting events and properties when configuring Amazon S3 export. | [Amazon S3](/en/guides/amazon-s3)                                             |
  | Integration                                                                  | Added Amazon Ads integration.                                                        | [Amazon Ads](/en/guides/amazon-ads-channel-integration)                       |
  | Integration                                                                  | Added sum and unique days as new aggregation criteria when creating audiences.       | [Create Audiences in Airbridge](/en/guides/create-audience)                   |
  | Reporting                                                                    | The reengagement parameter feature has been revamped as attribution scope settings.  | -                                                                             |

  #### April

  | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update</span> | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span> |
  | ---------------------------------------------------------------------------- | -------------------------------------------------------------------------- | ----------------------------------------------------------------------------- |
  | Integration                                                                  | Added LY Ads integration.                                                  | [LY Ads](/en/guides/ly-ads)                                                   |
  | Integration                                                                  | Added ThinkingAI integration.                                              | [ThinkingAI](/en/guides/thinkingai)                                           |
  | Reporting                                                                    | Extended Retention and Revenue report date ranges to 184 days.             | -                                                                             |
  | Integration                                                                  | Added MOBON cost integration.                                              | [MOBON](/en/guides/mobon#cost-integration-setup)                              |
  | Integration                                                                  | Added MYAPPFREE cost integration.                                          | [MYAPPFREE](/en/guides/myappfree#set-up-cost-integration)                     |

  #### March

  | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update</span>                                                                                                                        | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span> |
  | ---------------------------------------------------------------------------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------------------------------------------------------------------------- |
  | Getting Started                                                              | Launched Pilot, an AI agent that answers questions about Airbridge.                                                                                                                               | [Airbridge Pilot](/en/guides/airbridge-pilot)                                 |
  | Getting Started                                                              | Launched MCP for accessing Airbridge data from external AI services.                                                                                                                              | [Airbridge MCP](/en/guides/mcp)                                               |
  | Reporting                                                                    | - Added **Event Week** groupby to the Revenue report.<br />- Added **Non-Cumulative** metric view type to the Revenue report.<br />- Added **Subscribe (App)** start event to the Revenue report. | [Creating a Revenue Report](/en/guides/understanding-the-revenue-report)      |

  #### February

  | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update</span>                                                    | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span>      |
  | ---------------------------------------------------------------------------- | ----------------------------------------------------------------------------------------------------------------------------- | ---------------------------------------------------------------------------------- |
  | Integration                                                                  | Added Apple Ads placement data support.                                                                                       | [Channel Integration - Apple Ads](/en/guides/apple-search-ads-channel-integration) |
  | Integration                                                                  | Added Adikteev cost integration.                                                                                              | [Adikteev](/en/guides/adikteev#cost-integration-setup)                             |
  | Reporting                                                                    | Extended cohort metric date range to 184 days.                                                                                | -                                                                                  |
  | Others                                                                       | - Added **Open (App)** as a Start Event in the Retention report.<br />- Added support for app mode changes by Owner accounts. | -                                                                                  |

  #### January

  | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update</span>                                                                                     | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span>                                  |
  | ---------------------------------------------------------------------------- | -------------------------------------------------------------------------------------------------------------------------------------------------------------- | -------------------------------------------------------------------------------------------------------------- |
  | Integration                                                                  | Added TikTok for Business Value-based Optimization for both purchase value and ad revenue value.                                                               | [Channel Integration - TikTok For Business](/en/guides/tiktok-for-business-channel-integration-new#set-up-vbo) |
  | Integration                                                                  | Added Digital Turbine cost integration.                                                                                                                        | [Digital Turbine](/en/guides/digital-turbine#cost-integration-setup)                                           |
  | Reporting                                                                    | - Added totals and averages display in Overview Dashboard charts and tables.<br />- Added support for displaying up to 30 items at once in Overview Dashboard. | -                                                                                                              |
  | Tracking                                                                     | - Added bulk delete function for tracking links created in development mode.<br />- Enabled short link ID reuse.                                               | -                                                                                                              |
  | Others                                                                       | Improved SAN channel integration dashboard.                                                                                                                    | -                                                                                                              |
</Accordion>

## Updates in 2025

Airbridge updates in 2025 at a glance. For more information, refer to the articles listed under Resources.

<AccordionGroup>
  <Accordion title="Airbridge update details for July - December 2025">
    #### December Update

    | Category    | Update                                                                                         | Resources                                                                          |
    | ----------- | ---------------------------------------------------------------------------------------------- | ---------------------------------------------------------------------------------- |
    | Integration | Apple App Store pre-order campaign measurement is now supported.                               | [Channel Integration - Apple Ads](/en/guides/apple-search-ads-channel-integration) |
    | Reporting   | Date range of Actuals report and Trend report has been extended to 400 days.                   | -                                                                                  |
    | Integration | The following ad channels are now integrated:<br />- CityAds<br />- InMobi DSP<br />- Rocket A | [Ad Channels Integrated with Airbridge](/en/guides/integrated-ad-channels-list)    |

    #### November Update

    | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update</span>                                      | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span>   |
    | ---------------------------------------------------------------------------- | --------------------------------------------------------------------------------------------------------------- | ------------------------------------------------------------------------------- |
    | Reporting                                                                    | You can now save multiple Overview Dashboards and share each with your organization.                            | [Overview Dashboard](/en/guides/overview-dashboard#save)                        |
    | Integration                                                                  | The following third-party platform is now integrated:<br />- Xsolla                                             | [Xsolla](/en/guides/xsolla)                                                     |
    | Integration                                                                  | The following ad channels are now integrated:<br />- A8.net<br />- Globale Media<br />- tvScientific            | [Ad Channels Integrated with Airbridge](/en/guides/integrated-ad-channels-list) |
    | Others                                                                       | - Official integration with RevenueCat is now available.<br />- Dashboard menu is now more stable and polished. | -                                                                               |

    #### October Update

    | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update</span>       | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span>   |
    | ---------------------------------------------------------------------------- | -------------------------------------------------------------------------------- | ------------------------------------------------------------------------------- |
    | Integration                                                                  | You can now send Airbridge data to your endpoints via postback                   | [Advertiser Postback Settings](/en/guides/advertiser-postback-settings)         |
    | Integration                                                                  | Mintegral cost integration is now available directly in the dashboard            | [Mintegral](/en/guides/mintegral#cost-integration-setup)                        |
    | Integration                                                                  | The following ad channels are now integrated:<br />- Adgama Digital<br />- Sauce | [Ad Channels Integrated with Airbridge](/en/guides/integrated-ad-channels-list) |
    | Others                                                                       | Retention report now supports Subscribe event as a Start event                   | -                                                                               |

    #### September Update

    | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update</span>                                                                                                                                             | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span>   |
    | ---------------------------------------------------------------------------- | ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ------------------------------------------------------------------------------- |
    | Ad Channel Integration                                                       | The Integration Overview page has been revamped                                                                                                                                                                        | [Integration Status](/en/guides/integration-overview)                           |
    | Reporting & Others                                                           | Metrics such as PUR, ARPU, and ARPPU are now available directly in reports                                                                                                                                             | -                                                                               |
    | Ad Channel Integration                                                       | Cost integration with ironSource is now supported                                                                                                                                                                      | [ironSource](/en/guides/ironsource#cost-integration-setup)                      |
    | Ad Channel Integration                                                       | New ad channels have been integrated. Key additions include:<br />- ALLOUND<br />- Septeni                                                                                                                             | [Ad Channels Integrated with Airbridge](/en/guides/integrated-ad-channels-list) |
    | Others                                                                       | - On the \[Ad Channel Integration] page, you can now view the integration types each channel supports<br />- On the \[Third-party Integration] page, you can go directly to setup guides or specific third-party pages | -                                                                               |

    #### August Update

    | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update</span>                                                                                                                                                                                           | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span>                               |
    | ---------------------------------------------------------------------------- | -------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------------------------------------------------------------------------------------------------------- |
    | Audience Integration                                                         | The number of identifier types available for audience export has increased to nine, including Airbridge Device ID, GAID, IDFA, User ID, and Email                                                                                                                    | [Ad Channels that can receive audiences from Airbridge](/en/guides/create-audience#select-identifier-types) |
    | Reporting & Others                                                           | - The maximum date range for Actuals and Trend reports is now 6 months (184 days)<br />- App real-time logs now include SDK version, Airbridge device ID type, action, and label<br />- The List Tracking Links API is upgraded to support up to 1,000 links at once | [List Tracking Links API](/en/references/tracking-link/list-tracking-links-v2)                              |

    #### July Update

    | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update</span>                                                                                                                                        | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span>                                                                                                       |
    | ---------------------------------------------------------------------------- | ----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
    | Ad Channel Integration                                                       | Newly added integrated channel:<br />- Pinterest Ads                                                                                                                                                              | [Ad Channels Integrated with Airbridge](/en/guides/integrated-ad-channels-list)                                                                                                     |
    | Ad Channel Integration                                                       | Newly added channel that supports audience sync:<br />- AdiSON Offerwall                                                                                                                                          | [Ad Channels that can receive audiences from Airbridge](/en/guides/integrated-ad-channels-list)                                                                                     |
    | Ad Channel Integration                                                       | View Meta Ads raw conversion data in reports by agreeing to the AMM terms.                                                                                                                                        | [Learn more about Meta's latest privacy policy update.](/en/guides/meta-business-faq#q-why-are-some-of-the-attributed-meta-ads-data-masked-in-reports)                              |
    | Ad Channel Integration                                                       | Newly added third-party platform:<br />- MoEngage                                                                                                                                                                 | [MoEngage](/en/guides/moengage)                                                                                                                                                     |
    | Ad Channel Integration                                                       | When sending events and properties to third-party platforms, you can choose to add \[Airbridge] to the event or property name.                                                                                    | - [Amplitude](/en/guides/amplitude#event-name-settings)<br />- [Mixpanel](/en/guides/mixpanel#event-name-settings)                                                                  |
    | Reporting                                                                    | The tracking period for cohort metrics (Day N) is extended to 365 days.                                                                                                                                           | [Creating Cohort Metrics to Measure Revenue and Retention of a Targeted Cohort](/en/guides/creating-metrics#creating-metrics-to-measure-revenue-and-retention-of-a-targeted-cohort) |
    | Others                                                                       | - Automatic deep link encoding is now supported when creating tracking links from the dashboard.<br />- If your desired ad channel is not yet supported, you can request integration directly from the dashboard. |                                                                                                                                                                                     |
  </Accordion>

  <Accordion title="Airbridge update details for January - June 2025">
    #### June Update

    | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update</span>        | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span>                                          |
    | ---------------------------------------------------------------------------- | --------------------------------------------------------------------------------- | ---------------------------------------------------------------------------------------------------------------------- |
    | Reporting                                                                    | The attribution window can be set to up to 730 days (2 years) from the dashboard. | [Lookback and Attribution Window Setup](/en/guides/setting-attribution-window#how-to-configure-the-attribution-window) |
    | Reporting                                                                    | Up to 40 steps can be set in a Funnel Report.                                     | [Creating a Funnel Report](/en/guides/funnel-report-viewing#steps)                                                     |
    | Ad Channel Integration                                                       | Newly added Integrated Channel:<br />- Rakuten, TyrAds                            | [Ad Channels Integrated with Airbridge](/en/guides/integrated-ad-channels-list)                                        |
    | Others                                                                       | The dashboard UI has been updated.                                                |                                                                                                                        |

    #### May Update

    | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update</span> | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span>                                                         |
    | ---------------------------------------------------------------------------- | -------------------------------------------------------------------------- | ------------------------------------------------------------------------------------------------------------------------------------- |
    | Ad Channel Integration                                                       | The integration method for Google Ads web campaigns has been improved.     | [Web Campaign Tracking - Google Ads](/en/guides/google-ads-website-conversion)                                                        |
    | Ad Channel Integration                                                       | Google's ICM attribution data can be accessed in Airbridge.                | [ICM attribution data - Google Ads](/en/guides/ad-channel-touchpoint-types#icm-attribution-data)                                      |
    | Ad Channel Integration                                                       | Data support for Meta Ads postback has been extended.                      | [Channel Integration - Meta Ads](/en/guides/meta-business-channel-integration#parameter-mapping-table-between-airbridge-and-meta-ads) |
    | Ad Channel Integration                                                       | Integrate with Meta Ads Conversions API.                                   | [Conversions API Integration - Meta Ads](/en/guides/meta-business-capi-integration)                                                   |
    | Ad Channel Integration                                                       | Newly added Integrated Channel:<br />- Kakao Golf, Conet, Alwayz           | [Ad Channels Integrated with Airbridge ](/en/guides/integrated-ad-channels-list)                                                      |
    | Others                                                                       | Newly added mediation platform:<br />- Yandex Mobile Ads                   | [Yandex Mobile Ads](/en/developers/yandex-mobile-ads-sdk-ad-revenue-integration)                                                      |

    #### April Update

    | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update</span>                                                                                     | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span>   |
    | ---------------------------------------------------------------------------- | -------------------------------------------------------------------------------------------------------------------------------------------------------------- | ------------------------------------------------------------------------------- |
    | Ad Channel Integration                                                       | The **\[Postback Settings]** menu has been revamped for easier setup and editing. Note that some channels use the previous version.                            | [Postback Settings](/en/guides/postback-settings-new)                           |
    | Ad Channel Integration                                                       | Newly added channel for cost integration:<br />- Liftoff                                                                                                       | [Liftoff](/en/guides/liftoff)                                                   |
    | Ad Channel Integration                                                       | Newly added Integrated Channel:<br />- ACCESSTRADE VIETNAM, AdAction, Pointpub                                                                                 | [Ad Channels Integrated with Airbridge](/en/guides/integrated-ad-channels-list) |
    | Others                                                                       | Airbridge has been listed in [AWS Marketplace](https://aws.amazon.com/marketplace/pp/prodview-am4dyl2vdyuz4?sr=0-1\&ref_=beagle\&applicationId=AWSMPContessa). |                                                                                 |

    #### March Update

    | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update</span> | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span>                                                           |
    | ---------------------------------------------------------------------------- | -------------------------------------------------------------------------- | --------------------------------------------------------------------------------------------------------------------------------------- |
    | Audience Manager                                                             | Newly added channels for audience integration:<br />- Naver                | [Ad channels that can receive audiences from Airbridge](/en/guides/send-audience#ad-channels-that-can-receive-audiences-from-airbridge) |
    | Third-party Platform Integration                                             | Newly added Third-party Platform:<br />- Hive Analytics                    | [Hive Analytics](/en/guides/hive-analytics)                                                                                             |
    | Ad Channel Integration                                                       | Newly added channel for cost integration:<br />- Mistplay                  | [Mistplay](/en/guides/mistplay)                                                                                                         |
    | Ad Channel Integration                                                       | Newly added Integrated Channel:<br />- ACCESSTRADE, ADsphire, UNICORN      | [Ad Channels Integrated with Airbridge](/en/guides/integrated-ad-channels-list)                                                         |

    #### February 2025

    | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update</span>                                               | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span>                                                                            |
    | ---------------------------------------------------------------------------- | ------------------------------------------------------------------------------------------------------------------------ | -------------------------------------------------------------------------------------------------------------------------------------------------------- |
    | Tracking Links                                                               | Test if the deep links work as intended using the Airbridge dashboard. Tests can be run easily through QR code scanning. | [Airbridge Deep Linking Test for Marketers](/en/guides/deep-linking-test)                                                                                |
    | Tracking Links                                                               | Create redirection-only tracking links. Data collected through them is not used for attribution.                         | [How to Create Tracking Links for Custom Channels](/en/guides/creating-tracking-links-on-the-dashboard#how-to-create-tracking-links-for-custom-channels) |
    | Reporting                                                                    | Create cohort metrics to visualize revenue and retention data for targeted cohort analysis.                              | [Creating Cohort Metrics](/en/guides/creating-metrics#creating-cohort-metrics)                                                                           |
    | Audience Manager                                                             | Newly added channels for audience integration:<br />- Adikteev                                                           | [Ad channels that can receive audiences from Airbridge](/en/guides/send-audience#ad-channels-that-can-receive-audiences-from-airbridge)                  |
    | Ad Channel Integration                                                       | Newly added Integrated Channel:<br />- SK Telecom                                                                        | [Ad Channels Integrated with Airbridge](/en/guides/integrated-ad-channels-list)                                                                          |
    | Others                                                                       | Google accounts can be used to sign up for and sign in to Airbridge.                                                     |                                                                                                                                                          |

    #### January 2025

    | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update</span>                                                  | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span> |
    | ---------------------------------------------------------------------------- | --------------------------------------------------------------------------------------------------------------------------- | ----------------------------------------------------------------------------- |
    | Onboarding Airbridge                                                         | The current Airbridge plan and usage data can be found in the dashboard.                                                    | [Airbridge Plans, Pricing, and Payment](/en/guides/plans-and-payments)        |
    | Reporting                                                                    | When creating Day N metrics, up to 180 days can be configured.                                                              | [Creating Day N Metrics](/en/guides/creating-day-n-metrics)                   |
    | Third-party Integration                                                      | Newly added third-party solution:<br />- AppStance Optimize                                                                 | [AppStance Optimize](/en/guides/appstance-optimize)                           |
    | Others                                                                       | Upon creating a new Airbridge account, users can select the Airbridge plan that best fits their purpose of using Airbridge. |                                                                               |
  </Accordion>
</AccordionGroup>

## Updates in 2024

Airbridge updates in 2024 at a glance. For more information, refer to the articles listed under Resources.

<Accordion title="Airbridge update details for July - December 2024">
  #### December 2024

  | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update News</span>                                                                                           | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span>                                                           |
  | ---------------------------------------------------------------------------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | --------------------------------------------------------------------------------------------------------------------------------------- |
  | Audience Manager                                                             | Newly added channels for audience integration:<br />- Daangn                                                                                                              | [Ad channels that can receive audiences from Airbridge](/en/guides/send-audience#ad-channels-that-can-receive-audiences-from-airbridge) |
  | Ad Channel Integration                                                       | Newly added Integrated Channels:<br />- Microsoft Advertising                                                                                                             | [Ad Channels Integrated with Airbridge](/en/guides/integrated-ad-channels-list)                                                         |
  | Reporting                                                                    | The Overview Dashboard, Actuals Report, and Trend Report only display metrics measurable using the collected data.                                                        | [Activating Metrics](/en/guides/report-metrics#activating-metrics)                                                                      |
  | Ad Channel Integration                                                       | More access to Apple Ads Integration for Agency users added.                                                                                                              | [Integration Management](/en/guides/apple-search-ads-channel-integration#integration-management)                                        |
  | Others                                                                       | Newly added Integration Channels in the \[Integration Overview] menu, under the "Data Sending Status" column:<br />- Snapchat, Petal Ads, X Ads, and Naver Performance DA |                                                                                                                                         |

  #### November 2024

  | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update News</span>                                                                                                           | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span>                                                                                                                                                                                                                              |
  | ---------------------------------------------------------------------------- | ----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
  | Audience Manager                                                             | Newly added channels for audience integration:<br />- Kakao                                                                                                                               | [Ad channels that can receive audiences from Airbridge](/en/guides/send-audience#ad-channels-that-can-receive-audiences-from-airbridge)                                                                                                                                                                    |
  | Reporting                                                                    | Up to 62 days can be selected in the calendar filter to aggregate data for a single report view.<br />- Actuals Report for Day N metrics,  Trend Report, Retention Report, Revenue Report | [Actuals Report for Day N metrics](/en/guides/creating-metrics#day-n-metric)<br />[Trend Report](/en/guides/trend-report#granularity-and-date-range)<br />[Retention Report](/en/guides/retention-report-viewing#date-range)<br />[Revenue Report](/en/guides/understanding-the-revenue-report#date-range) |
  | Reporting                                                                    | The **Report** button has been added that allows users to move to the Actuals Report and view the tracking link data.                                                                     | [See in Actuals](/en/guides/tracking-link-management#see-in-actuals)                                                                                                                                                                                                                                       |
  | Ad Channel Integration                                                       | Newly added Integrated Channels:<br />- ayeT Network<br />- Hypertap                                                                                                                      | [Ad Channels Integrated with Airbridge](/en/guides/integrated-ad-channels-list)                                                                                                                                                                                                                            |
  | SAN Integration                                                              | Deferred deep linking is supported for the app URL entered into the Google Ads dashboard.                                                                                                 | [FAQ - Google Ads](/en/guides/google-ads-faq#do-deferred-deep-links-work-on-google-ads)                                                                                                                                                                                                                    |

  #### October 2024

  | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update News</span>                                                                    | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span>                                                       |
  | ---------------------------------------------------------------------------- | -------------------------------------------------------------------------------------------------------------------------------------------------- | ----------------------------------------------------------------------------------------------------------------------------------- |
  | Getting Started                                                              | Use Ask Airbridge to find quick answers to your questions regarding Airbridge.                                                                     | [Ask Airbridge](/en/guides/airbridge-pilot)                                                                                         |
  | Getting Started                                                              | Configure the fraud validation rules to prevent click injection.                                                                                   | [Injection Prevention](/en/guides/injection-prevention)                                                                             |
  | Reporting                                                                    | Select a retention type to create your Retention Report. The "Return On or After" option and the "Return on" option is provided.                   | [Creating a Retention Report](/en/guides/retention-report-viewing#retention-type)                                                   |
  | Integration                                                                  | Meta's AEM attribution data is available in your Airbridge reports in real time.                                                                   | [Channel Integration - Meta Ads](/en/guides/meta-business-channel-integration#how-to-view-meta-s-aem-attribution-data-in-airbridge) |
  | Integration                                                                  | Use the "Sending Install Attribution Data" toggle in the **\[Delivery Rules]** tab of an Amplitude connection to configure the data-sending rules. | [Amplitude](/en/guides/amplitude#sending-install-attribution-data)                                                                  |

  #### September 2024

  | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update News</span>                                                                    | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span>                                                        |
  | ---------------------------------------------------------------------------- | -------------------------------------------------------------------------------------------------------------------------------------------------- | ------------------------------------------------------------------------------------------------------------------------------------ |
  | Reporting                                                                    | Newly added parameter for Sharelink customization:<br />- `useViewFormat`: Sets the data display format for values that include special characters | [Sharing Ad Performance Data Using Sharelinks](/en/guides/actuals-report-sharelink#parameters-available-for-sharelink-customization) |
  | Audience Manager                                                             | Newly added channels for audience integration:<br />- Cauly<br />- Persona.ly                                                                      | [Sending Audiences to Ad Channels](/en/guides/send-audience#ad-channels-that-can-receive-audiences-from-airbridge)                   |
  | Ad Channel Integration                                                       | Newly added Integrated Channels:<br />- Kwai<br />- Adjoe<br />- Digital Turbine                                                                   | [Ad Channels Integrated with Airbridge](/en/guides/integrated-ad-channels-list)                                                      |

  #### August 2024

  | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update News</span>                     | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span>                                                 |
  | ---------------------------------------------------------------------------- | --------------------------------------------------------------------------------------------------- | ----------------------------------------------------------------------------------------------------------------------------- |
  | Reporting                                                                    | Create new Day N metrics to visualize  Day N retention and revenue in the Actuals and Trend Report. | [Creating Day N Metrics](/en/guides/creating-day-n-metrics)                                                                   |
  | Reporting                                                                    | Understand the trend of abnormal installs using the AI Assistant.                                   | [Abnormal Installs Analysis Powered by the AI Assistant](/en/guides/abnormal-installs-report)                                 |
  | Ad Channel Integration                                                       | Newly added Integrated Channels:<br />- Everytime<br />- Audiomob                                   | [Ad Channels Integrated with Airbridge](/en/guides/integrated-ad-channels-list)                                               |
  | Others                                                                       | Move to the same menu page in a different App registered with Airbridge with just a click.          | Select **My Apps** on the top menu bar and click the **\[new page]** icon of the desired Airbridge App in the drop-down list. |

  #### July 2024

  | <span style={{ display: 'inline-block', minWidth: '120px' }}>Category</span> | <span style={{ display: 'inline-block', minWidth: '240px' }}>Update News</span>                                  | <span style={{ display: 'inline-block', minWidth: '140px' }}>Resources</span>                                                                                                                                                                               |
  | ---------------------------------------------------------------------------- | ---------------------------------------------------------------------------------------------------------------- | ----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
  | Getting Started                                                              | Manage Agency's App access settings from the Airbridge dashboard.                                                | [Agency App Access Settings](/en/guides/agency-app-access-management)                                                                                                                                                                                       |
  | Cross-platform measurement                                                   | Track CTV campaigns with Airbridge tracking links.                                                               | [CTV Campaign Tracking](/en/guides/ctv-tracking)                                                                                                                                                                                                            |
  | Reporting                                                                    | Use Sharelinks to share your Retention Report, Revenue Report, and Funnel Report.                                | [Sharing Retention Data Using Sharelinks](/en/guides/retention-report-sharelink)<br />[Sharing Revenue Data Using Sharelinks](/en/guides/revenue-report-sharelink)<br />[Sharing Funnel Analysis Data Using Sharelinks](/en/guides/funnel-report-sharelink) |
  | Reporting                                                                    | Add event property filters to the funnel steps.                                                                  | [Creating a Funnel Report](/en/guides/funnel-report-viewing#adding-event-property-filters)                                                                                                                                                                  |
  | Ad Channel Integration                                                       | Newly added Integrated Channels:<br />- The Zooom<br />- AVOW<br />- Mobupps<br />- PieMobitech<br />- Valueleaf | [Ad Channels Integrated with Airbridge](/en/guides/integrated-ad-channels-list)                                                                                                                                                                             |
</Accordion>

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