> ## Documentation Index
> Fetch the complete documentation index at: https://help.airbridge.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Adscend Media

Airbridge supports integration with Adscend Media. With the integration, you can track and measure the performance of your Adscend Media campaigns in Airbridge.

## Collecting Data with Tracking Links

Navigate to **\[Integrations]>\[Ad Channel Integration]** and select **Adscend Media**. In the **\[Tracking Link]** tab, you can create and manage tracking links to measure the performance of your Adscend Media campaigns. For detailed instructions on creating and managing tracking links in Airbridge, refer to the articles below.

* [Creating Tracking Links](/en/guides/creating-a-new-tracking-link)
* [Tracking Link Management](/en/guides/tracking-link-management)

<Danger>
  **Attention**

  Set up postback before using tracking links. Postback must be set up before data collection to ensure all collected data is sent to the ad channel. If not, data collected through tracking links will not be sent to the ad channel.
</Danger>

## Attribution Rules

In the **\[Attribution Rule]** tab, you can configure the lookback window and attribution window for your campaigns. Click **Go to edit page** to move to the **\[Management]>\[Attribution Rules]** page, where you can edit attribution rules.

Refer to this [article](/en/guides/setting-attribution-window) for detailed instructions on configuring the lookback window and attribution window.

## Postback Settings

In the **\[Postback]** tab, you can configure postbacks and determine which in-app events and attribution results to send as postbacks. The data collected with the Airbridge SDK and tracking links enables you to optimize campaigns and make strategic decisions about budget allocation. Follow the steps below to complete the postback setup. For more details on postback settings in general, refer to this [article](/en/guides/postback-settings).

### Submit the Postback Keys

<Danger>
  **Attention**

  Make sure to request the Advertiser ID and Key from Adscend. They need to be submitted to Airbridge to implement the postback integration.
</Danger>

1. Navigate to **\[Integrations]>\[Ad Channel Integration],** select **Adscend Media** and select the **\[Postback]** tab.

2. Turn on the **Send postbacks** toggle.

3. Click **Postback Keys** and submit the Advertiser ID and Key from Adscend Media.

### Set up the postback URL

<Danger>
  **Attention**

  Make sure to request the Event IDs from Adscend Media. Unique Action IDs are assigned to specific in-app events by Adscend Media which must be submitted to Airbridge for proper postback setup.
</Danger>

1. Navigate to **\[Integrations]>\[Ad Channel Integration],** select **Adscend Media** and select the **\[Postback]** tab.

2. Click the **Postback event setup** button.

3. Select events you want to send as postbacks and click **Next**.

4. In the Ad Channel Event Name fields, enter the Event IDs from Adscend Media to the matching Airbridge events. Once you have set up the delivery rule details, click **Apply**.

<Accordion title="Default mapping between Airbridge Standard Events and Adscend Event IDs">
  | **Airbridge Standard Event** | **Adscend Event ID** |
  | ---------------------------- | -------------------- |
  | Install                      | 2                    |
  | Open                         | 2                    |
  | Sign Up                      | 4                    |
</Accordion>

<link rel="alternate" hrefLang="en" href="https://help.airbridge.io/en/guides/adscend-media" />

<link rel="alternate" hrefLang="ko" href="https://help.airbridge.io/ko/guides/adscend-media" />