> ## Documentation Index
> Fetch the complete documentation index at: https://help.airbridge.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Aarki

View Aarki campaign performance in Airbridge by integrating Aarki with Airbridge. Set up the integration in **\[Integrations]>\[Ad Channel Integration]>\[Aarki]**.

## Collect data with tracking links

Go to the **\[Tracking Link]** tab and create and manage tracking links for measuring Aarki campaign performance. For detailed instructions, refer to the articles below.

* [Creating Tracking Links](/en/guides/creating-a-new-tracking-link)
* [Tracking Link Management](/en/guides/tracking-link-management)

<Danger>
  **Attention**

  Set up postback before using tracking links. Postback must be set up before data collection to ensure all collected data is sent to the ad channel. If not, data collected through tracking links will not be sent to the ad channel.
</Danger>

## Attribution rules

Go to the **\[Attribution Rule]** tab to set up lookback window and attribution window. Click **Go to edit page** to move to the **\[Management]>\[Attribution Rules]** page, where you can edit the windows.

* [Lookback and Attribution Window Setup](/en/guides/setting-attribution-window)

## Cost Integration Setup

Follow the steps below to enable cost integration with Aarki.

### Get Aarki credentials

To enable cost integration with Aarki, request the following information from Aarki and provide it to Airbridge.

* Token

### Provide credentials **to Airbridge**

Provide your Aarki credentials to Airbridge.

1. Go to **\[Integrations]>\[Ad Channel Integration]** in the Airbridge dashboard. Select **Aarki**.
2. Go to the **\[Cost Integration]** tab. Turn on the **Aarki Cost Integration** toggle and click **+ Add account**.
3. Enter the **Token**. Click **Done**.
4. Once the credentials are submitted correctly, the Aarki account is added to the integrated account list. The status will show **Waiting** for up to 4 hours from the time the account is added and will change to **Success** when data is pulled for the first time.

### Integration management

<AccordionGroup>
  <Accordion title="Pause cost integration">
    Turn off the toggle to pause the integration. Airbridge stops collecting cost data once the integration is paused.

    Any data collected before the pause remains available in Airbridge reports.

    Airbridge retains the credentials of the integrated account, so you can resume the integration at any time by turning the toggle on. However, deleting the integrated account removes these credentials.
  </Accordion>

  <Accordion title="Delete integrated account">
    Select the account from the integrated account list and click **Delete** to remove the account. To re-integrate the account after deletion, set up the integration from the beginning.
  </Accordion>
</AccordionGroup>

### Integration status

Upon submitting your ad account information to Airbridge, you can check if the integration is running. The status may show “Waiting” even when the account is successfully added if no data has been pulled yet.

For more details on the integration status and data import schedule, refer to the below information.

<AccordionGroup>
  <Accordion title="Cost data import schedule">
    * Frequency: Every 4 hours, 6 times a day, starting at 3:00 PM UTC
    * Import times: 3:00 PM, 7:00 PM, 11:00 PM, 3:00 AM, 7:00 AM, 11:00 AM UTC
    * Data range: Past 7 days, from D-1 to D-7

    **\[Last Updated]** shows the last time Airbridge actually received the data.
  </Accordion>

  <Accordion title="Cost integration status">
    | Status      | Description                                                                                                                                                                               |
    | ----------- | ----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
    | Waiting     | Integration set up successfully. Pending data import. This may take up to 4 hours.                                                                                                        |
    | Success     | Import complete. New data received from the ad channel. The **\[Last Updated]** timestamp reflects the latest import.                                                                     |
    | No new data | Import complete, but no new data was available from the ad channel. Check again at the next import.                                                                                       |
    | Failed      | Import failed. Possible causes:<br />- The ad channel API is not responding.<br />- The ad account details are incorrect.<br />- The ad channel permissions are not configured correctly. |
  </Accordion>
</AccordionGroup>

### Cost data in Airbridge reports

The cost data pulled from Aarki can be viewed in [Airbridge reports](/en/guides/airbridge-report-overview) using the metrics and GroupBys below.

<AccordionGroup>
  <Accordion title="Metrics for cost data">
    | Metrics               | Description                                          |
    | --------------------- | ---------------------------------------------------- |
    | Clicks (Channel)      | The number of clicks provided by the ad channel      |
    | Impressions (Channel) | The number of impressions provided by the ad channel |
    | Cost (Channel)        | The ad spend provided by the ad channel              |

    <Note>
      **Difference between Clicks and Clicks (Channel)**

      Both **Clicks** and **Clicks (Channel)** show click count, but the data source differs:

      * **Clicks**: Collected through Airbridge tracking links
      * **Clicks (Channel)**: Provided by the ad channel

      Any metric with **(Channel)** in its name represents data provided by the integrated ad channel. The same applies to **Impressions** and **Impressions (Channel)**.
    </Note>
  </Accordion>

  <Accordion title="GroupBys for cost data">
    <Info>
      **Note**

      Use the groupBys below to break down cost data in Airbridge reports. Available groupBys vary by ad channel.
    </Info>

    ###### Touchpoint

    | GroupBy       | Description                                                                                               |
    | ------------- | --------------------------------------------------------------------------------------------------------- |
    | Channel       | The media source of the winning touchpoint                                                                |
    | Campaign      | The name of the campaign of the winning touchpoint                                                        |
    | Ad Group      | The name of the ad group of the winning touchpoint                                                        |
    | Ad Creative   | The name of the ad creative of the winning touchpoint                                                     |
    | Term          | The term, or the search keyword, of the winning touchpoint (Only available for search ads or keyword ads) |
    | Campaign ID   | The unique ID assigned to the campaign of the winning touchpoint                                          |
    | Ad Group ID   | The unique ID assigned to the ad group of the winning touchpoint                                          |
    | Term ID       | The unique ID assigned to the term, or the search keyword, of the winning touchpoint                      |
    | Ad Account ID | The unique ID assigned to the ad account of the winning touchpoint                                        |
    | Sub Publisher | The second-tier media source of the winning touchpoint                                                    |

    ###### Device

    | GroupBy | Description                                         |
    | ------- | --------------------------------------------------- |
    | Country | The country code for the mobile device              |
    | OS Name | The operating system installed on the mobile device |

    ###### Event Datetime

    | GroupBy                | Description                                                          |
    | ---------------------- | -------------------------------------------------------------------- |
    | Event Hour             | The hour the event occurred in a 24-hour format                      |
    | Event Date             | The day the event occurred (YYYY-MM-DD)                              |
    | Event Year             | The year the event occurred (YYYY)                                   |
    | Event Month            | The month the event occurred (MM)                                    |
    | Event Week             | The week the event occurred (WW)                                     |
    | Event Day of the month | The day of the month the event occurred (DD)                         |
    | Event Day of the week  | The day of the week the event occurred in three-letter abbreviations |
  </Accordion>
</AccordionGroup>

## Postback settings

Go to the **\[Postback]** tab and set up conditions for sending data collected by Airbridge tracking links and SDK. You can use the data sent through postbacks for campaign optimization and ad spend settlement.

* [Postback Settings](/en/guides/postback-settings-new)

## Agency Settings

Manage the access permissions of the agencies and have control over which agency has access to your campaign data.

* [Agency Settings](/en/guides/agency-setting)

<link rel="alternate" hrefLang="en" href="https://help.airbridge.io/en/guides/aarki" />

<link rel="alternate" hrefLang="ko" href="https://help.airbridge.io/ko/guides/aarki" />
